Brand websites built to rank and convert
Hiring rounds often take weeks before anyone writes real code. What you usually need is one person who can own the architecture and the delivery from the first week.
Discovery stays short and specific: users, data, and risks. After that we build the critical path first and strengthen it from there.
Most people who reach this page are businesses searching for a website developer. Custom website development with performance, SEO, and clear calls to action.
What you get
- Custom brand websites
- Core Web Vitals focus
- Clear conversion paths
- Easy content updates
- One studio accountable for the result
- Design and engineering on the same schedule
- Support available after launch
How engagement works
As your website developer, we run a shared backlog, design reviews, and engineering sprints, and you keep one point of contact throughout.
- 01
Discover
Goals, constraints, data sources, and success metrics, all settled before we touch architecture or prompts. Nothing here waits on a handover between separate teams.
- 02
Design
System design, AI/tool boundaries, interface direction, and interaction prototypes. On website development projects we favour practical architecture over trendy defaults.
- 03
Build
Modern stack, clean architecture, evaluated AI behavior, and iterative demos you can react to. The work for teams in the UAE stays tied to the outcome you asked for.
- 04
Launch
Ship, monitor, harden, and keep improving models, tools, and product after go-live. You see progress on the critical path every week.
How we build it, and why
The stack is chosen per project, not applied from a template. For website developer work these are the defaults, and the reason each one is on the list.
- Next.js
- server rendering and static generation in one framework, so marketing pages stay fast and app routes stay dynamic
- React
- the component model most teams can already hire for and maintain
- Tailwind
- design decisions stay in the markup, so the CSS does not grow faster than the product
- Strapi
- a headless CMS so content editors ship copy without a deploy
- Vercel
- preview deploys on every branch, so review happens on a real URL instead of a screenshot
What the first weeks look like
- Days 1-3
Context and constraints
Codebase, deploy path, and what "done" means for the website development. Short, because the useful version of this is specific.
- Week 1
First shipped slice
Something real goes out in the first week — custom brand websites rather than a setup ticket.
- Weeks 2-6
Build to the milestone
Pull requests, reviews, and weekly demos. You see the work as it happens rather than at a handover meeting.
- Handover
Documented and transferable
Runbooks, architecture notes, and a walkthrough, so the work does not depend on us still being here.
Weighing up your options
There are three realistic ways to get this built. Each is the right answer for someone.
A solo freelancer
Cheapest per hour and fine for a contained task. The risk on website development is breadth — one person covering design, backend, infrastructure, and launch usually means one of them is weak, and there is no cover when they are unavailable.
A local agency in UAE
Same timezone and a face to meet, which genuinely matters for some teams. You are also paying UAE market for digital products, AI, and premium websites. rates for the whole team including the layers that never touch your website development, and a local shortlist is a small shortlist.
Arcode
A small senior team. The people who scope the website development write the code, you get weekly demos instead of status decks, and the engagement ends when the thing is live and handed over.
Work we have shipped
React Email Templates
Email systems · Resend
Reusable React Email templates sent through Resend for production transactional mail.
Freelance email kit using React Email, Resend, TypeScript, and Tailwind to create and send branded emails from a React app.
- · Reusable email templates
- · Resend delivery integration
- · TypeScript-safe composition
- · Tailwind-styled layouts
React Email · Resend · TypeScript · Tailwind
Horizan Labs
Frontend · Internship
Marketing website contribution during the Arsol internship, focused on responsive UI and frontend delivery.
Early-career site work at Arsol using React, Next.js, and Tailwind to help ship the Horizan Labs web presence with the team.
- · Responsive marketing pages
- · Team-based frontend delivery
- · Modern React/Next stack
- · UI performance and accessibility focus
React · Next.js · Tailwind · MySQL
Circlin Waitlist
Lead frontend · Next.js 15
Multilingual waitlist and referral product for a secondhand fashion brand, covering localization, analytics, and growth loops.
Waitlist experience with EN/DE localization, referral tiers, MDX blog, and analytics for Circlin.
- · EN/DE internationalization
- · Referral reward tiers
- · MDX blog and SEO content
- · Analytics and cookie consent
Next.js 15 · TypeScript · Tailwind · MDX · React 19
Working with teams in UAE
UAE market for digital products, AI, and premium websites. Work is remote-first (GST), with written updates you can read in your own time. We usually collaborate in English/Arabic.
How we work with UAE teams
UAE clients get near-total overlap, since GST is one hour ahead of our working day. Same-day turnaround on questions is realistic, and we keep the Sunday-to-Thursday week where clients work it.
What UAE clients usually need
UAE briefs lean towards premium brand experiences, marketplace and booking platforms, and AI automation inside businesses that already have operational scale.
Contracts, data, and compliance
We invoice in AED or USD. Projects that touch payments or personal data get scoped against UAE data-protection rules early, and we plan for Arabic content and right-to-left layouts when the product needs them.
