Brand websites built to rank and convert
A job description rarely describes the real risk in a product. It helps to work with someone who has already built something similar.
You talk directly to the people writing the code, which keeps architecture decisions close to the implementation.
Most people who reach this page are businesses searching for a website developer. Custom website development with performance, SEO, and clear calls to action.
What you get
- Custom brand websites
- Core Web Vitals focus
- Clear conversion paths
- Easy content updates
- One studio accountable for the result
- Design and engineering on the same schedule
- Support available after launch
How engagement works
As your website developer, we run a shared backlog, design reviews, and engineering sprints, and you keep one point of contact throughout.
- 01
Discover
Goals, constraints, data sources, and success metrics, all settled before we touch architecture or prompts. You see progress on the critical path every week.
- 02
Design
System design, AI/tool boundaries, interface direction, and interaction prototypes. Nothing here waits on a handover between separate teams.
- 03
Build
Modern stack, clean architecture, evaluated AI behavior, and iterative demos you can react to. On website development projects we favour practical architecture over trendy defaults.
- 04
Launch
Ship, monitor, harden, and keep improving models, tools, and product after go-live. The work for teams in Edinburgh stays tied to the outcome you asked for.
How we build it, and why
The stack is chosen per project, not applied from a template. For website developer work these are the defaults, and the reason each one is on the list.
- Next.js
- server rendering and static generation in one framework, so marketing pages stay fast and app routes stay dynamic
- React
- the component model most teams can already hire for and maintain
- Tailwind
- design decisions stay in the markup, so the CSS does not grow faster than the product
- Strapi
- a headless CMS so content editors ship copy without a deploy
- Vercel
- preview deploys on every branch, so review happens on a real URL instead of a screenshot
What the first weeks look like
- Days 1-3
Context and constraints
Codebase, deploy path, and what "done" means for the website development. Short, because the useful version of this is specific.
- Week 1
First shipped slice
Something real goes out in the first week — custom brand websites rather than a setup ticket.
- Weeks 2-6
Build to the milestone
Pull requests, reviews, and weekly demos. You see the work as it happens rather than at a handover meeting.
- Handover
Documented and transferable
Runbooks, architecture notes, and a walkthrough, so the work does not depend on us still being here.
Weighing up your options
There are three realistic ways to get this built. Each is the right answer for someone.
A solo freelancer
Cheapest per hour and fine for a contained task. The risk on website development is breadth — one person covering design, backend, infrastructure, and launch usually means one of them is weak, and there is no cover when they are unavailable.
A local agency in Edinburgh
Same timezone and a face to meet, which genuinely matters for some teams. You are also paying Edinburgh product companies valuing clean engineering and AI. rates for the whole team including the layers that never touch your website development, and a local shortlist is a small shortlist.
Arcode
A small senior team. The people who scope the website development write the code, you get weekly demos instead of status decks, and the engagement ends when the thing is live and handed over.
Work we have shipped
Vigorant
Frontend · Accessibility
Accessible web app with reusable components, Redux Toolkit state, and Strapi integration.
Code Band product built with React, Next.js, Tailwind, and Redux Toolkit, focused on accessibility and maintainable UI patterns.
- · Accessibility-first UI
- · Reusable component system
- · Efficient Redux Toolkit logic
- · Strapi-backed content
Next.js · React · Tailwind · Redux Toolkit · Strapi
Quickee UI Library
Design system · Tailwind
Tailwind component library for React and Next.js with reusable UI patterns inspired by Tailwind UI.
Code Band component kit providing a variety of production-ready Tailwind components with Redux-friendly patterns for React and Next.js apps.
- · Reusable Tailwind components
- · React and Next.js ready
- · Consistent interaction patterns
- · Faster UI assembly across projects
React · Next.js · Tailwind · Redux
Agile IT Blog
Frontend · Astro
Performance-minded blog maintained in Astro with Markdown, Tailwind, and modular content integrations.
Stellar Stack content site where I improved performance and scalability across modular Astro components and data integrations.
- · Astro static content pipeline
- · Markdown-driven posts
- · Modular component structure
- · Performance and scalability pass
Astro · Markdown · Tailwind · SCSS
Working with teams in Edinburgh
Edinburgh product companies valuing clean engineering and AI. We work with clients in Edinburgh remotely and keep overlapping hours in GMT/BST. We usually collaborate in English.
How we work with Edinburgh teams
Edinburgh runs on GMT/BST, giving us a full overlapping day. Written updates land before your morning, so the first thing you read is what moved since you logged off.
What Edinburgh clients usually need
Edinburgh briefs cluster around SaaS and fintech — Scotland's financial sector pulls a lot of product work with it — alongside university-adjacent research tools that need to become real software.
Contracts, data, and compliance
Financial-sector clients bring security questionnaires and DPAs early, so we handle those upfront and keep personal data in UK or EU regions by default. We invoice in GBP.
